Snowbasin Grizzly Center — Brick & Mortar
Just a stone’s throw from the SCOTT USA offices lies Snowbasin Resort, ranked the No. 1 ski resort in America by Ski Magazine, Outside Magazine, and USA Today. Known not just for its legendary snow but for an unforgettable all-around experience, Snowbasin is a true winter gem.
We caught up with Lance Roylance, Senior Manager of Retail at the iconic Grizzly Center, nestled in the heart of Snowbasin’s base area. More than just a retail space, the Grizzly Center stuns visitors with its grand wood architecture, Italian chandeliers, and a lodge-like charm reminiscent of a National Park retreat. Open year-round, it’s a place that defies expectations—welcoming guests with an atmosphere that’s as warm and inviting as the slopes outside.
What sets your store apart?
I'd say it's our unique space combined with our thoughtful approach to retail. The building itself makes an impression – over 2,000 square feet and architecture that immediately sets a different tone. But what really distinguishes us is how we curate our selection to match the diverse audience at Snowbasin. We understand our resort attracts everyone from expert skiers seeking high-performance gear to families visiting the mountain who might just want a souvenir. We've built our inventory to serve that entire spectrum while maintaining the quality Snowbasin is known for.
What do you specialize in?
We specialize in being that comprehensive mountain shop that can outfit you for whatever your day holds. Our focus is quality technical equipment and outerwear at wide ranging and approachable price points. We focus on gear that performs exceptionally well in our unique terrain without breaking the bank. We've become known for having that perfect balance of hard goods, outerwear, apparel, and souvenirs that let people take something home to remember their day. With our convenient location at the base, we're the ultimate hub for your mountain adventure.
What do you like about working with SCOTT?
Working with SCOTT has been incredible because they’re literally in our backyard. When you're running a busy mountain operation, having a partner in Ogden that responds same-day and solves problems immediately is invaluable. That local touch creates a community connection where both businesses understand our customers and what they need. Their products are really top tier and support the technical needs of our visitors, but still at an approachable price. The quality of gear and level of service we get from SCOTT matches exactly what we try to provide our own guests – and that alignment makes for a great partnership.
Anything else we should know about your store?
What really makes the Grizzly Center special is our team. They're passionate outdoor enthusiasts that understand the products because they use them themselves. They ski the same terrain as our customers, they know what works in our conditions, and they bring that knowledge to their interactions. Our team represents the exceptional service Snowbasin is known for as the No. 1 ranked ski resort in North America. This expertise helps us serve anyone that walks through our doors, whether they need high-performance gear or a simple souvenir.
